Adtile Technologies Takes Virtual Reality for Smartphones to a New Space
On Tuesday, Adtile Technologies touted its newest tech. The company’s new mobile software platform, Adtile VR, allows users to experience…
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Bringing Real Cool to Virtual Reality: MediaSpike Creates In-Game Native Ads that Rock
Companies that specialize in creating in-app product ads that imitate the ambiance of the games in which they appear are…
Done Deal: Facebook Now Owns Oculus
Facebook’s $2 billion acquisition of Oculus is now complete. On Monday, Facebook’s purchase of the virtual reality pioneer was, as…
Did Apple Miss a Valuable Virtual Reality Opportunity in Mobile?
As MMW first reported Tuesday, Facebook has confirmed plans to acquire Oculus VR, makers of the Rift headset, for a…
Layar Augmented Reality Turns On Monetization
Layar, the augmented reality app for iPhone and Android, has announced a plan to monetize its technology through a newly…
Augmented Reality: The Future Of Mobile Marketing?
Many have tried to speculate what the future holds for mobile marketing in terms of the technologies and methodologies we’ll see put…