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virtual reality

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  • Virtual Reality

Is Virtual or Augmented Reality the Next Big Thing in Advertising?

EmmaM6 mins

The following is a guest contributed post by Shawn Walker, VP, Strategy & Product Development at Symphonic Digital. Is virtual…

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  • virtual reality

YuMe Study Reveals VR Advertising Delivers Highly Memorable Brand Experiences

michael2 mins

YuMe, Inc., a proven partner for video advertising leadership and innovation, in partnership with a number of industry heavy hitters,…

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  • virtual reality

Virtual Reality: Red Hot But How Do Consumers Feel?

EmmaM2 mins

ARtillry, a publication and intelligence firm for augmented reality (AR) and virtual reality (VR), is out with a new report…

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  • Mobile Marketing

Samsung Announces New Virtual Reality Partnerships

EmmaM2 mins

VRJournal is reporting that Samsung Electronics has secured a host of new partnerships with regard to virtual reality. The consumer…

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  • virtual reality

Google, FB Poised for Bigger VR Showdown

michael2 mins

VRJournal confirms in a new report that Google is pushing forward with a new standalone Daydream headset. At its developer’s…

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Virtual War: Google Steps Up Competition with Facebook

michael2 mins

VRJournal reported Thursday that Google is forging ahead with a new standalone Daydream headset. At its developer’s conference, Google confirmed…

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  • virtual reality

Google Buys VR Start-Up

michael3 mins

VRJournal is reporting that Google has acquired Owlchemy Studios, a promising young VR gaming outfit widely respected in its industry….

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  • virtual reality

New VR Tech Dazzles at Silicon Valley VR Expo

michael3 mins

According to the inside scoop from VRJournal ahead of the weekend, Noitom made a splash at the world’s premiere virtual…

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  • virtual reality

New Report Explores Branding Success with Virtual Reality

Barton3 mins

On Tuesday, VRJournal covered a new eMarketer report that highlights and underscores the power of virtual reality for branding and…

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SMBs Score New High End Tech for Their Mobile Efforts

EmmaM3 mins

Appy Pie is rolling out new virtual reality and augmented reality features into its platform. The rollout, we’re told, allows…

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