This week, the folks at YANGAROO Inc. — a digital media management and distribution company — shared with MMW details on the launch of a major update to its technology platform, an extension of YANGAROO’s patented Digital Media Distribution System (DMDS).
DMDS, if you’re not familiar, provides a new look and user interface that is faster, more responsive, and optimized for use on desktops, laptops, tablets, and mobile devices.
“The interface scales efficiently to maximize screen real estate even on the latest 4k monitors,” a provided statement explains.
All told, the enhancements encompass the entire YANGAROO Advertising and YANGAROO Music applications.
There were two primary areas of focus. The first is the user’s library — users can now see more data and power users can better control what data they want to see. Most common functions can now be performed with a single click. Users sending media have also been provided a number of new workflow tools that make list management and asset/destination grouping and segmentation simpler and more efficient.
“Our team enjoys collaborating with both customers and partners,” said Richard Klosa, Chief Technology Officer, YANGAROO Inc. “This release demonstrates our ongoing commitment to building tools and interfaces that make the process and workflows associated with media distribution faster and easier.