This week, the team at Hidden Fruit — a digital marketing, CRM and business intelligence firm specializing in casino operations, automation, analytics and customer insight — confirmed its plan to host an informative — and free — webinar on September 16th, 2015 that is a must for professionals in casino gaming and marketing.
Presented by our sister site mGamingWatch, the one-hour webinar will help attendees to learn about the importance of becoming a data-focused marketing organization and the impact it has on your gaming revenues.
Among other topics, the webinar will discuss:
- How to create a data strategy
- How to create a direct marketing baseline
- How reports simply aren’t enough; analytics are the key
- How to use analytics to identify the hidden opportunities
- How to iterate and test live campaigns
To learn more and to sign up, click here.