Veteran Nokia Smartphone Marketing Boss Bolts From Company

Nokia’s marketing executive for smartphones is gone. As of Tuesday, the 15-year veteran named Ilari Nurmi has relinquished his role as head of product marketing for smartphones. His departure, press reports confirm, comes one month “after misleading marketing materials about a new Lumia model made headlines.” Nokia will only confirm the departure, not the reason …   Read More

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Nokia’s marketing executive for smartphones is gone.

As of Tuesday, the 15-year veteran named Ilari Nurmi has relinquished his role as head of product marketing for smartphones.

His departure, press reports confirm, comes one month “after misleading marketing materials about a new Lumia model made headlines.”

Nokia will only confirm the departure, not the reason for it.

Nokia last month apologized for not making clear that a promotional video and photos within a promotional clip weren’t captured with its new Lumia 920 smartphone. The gaffe drew attention to Nokia’s marketing tactics at a time when the Espoo, Finland-based company is seeking to revive its business by challenging Apple Inc.’s iPhone and handsets running on Google Inc.’s Android software.

“I wish Nokia all the best and look forward to getting Lumia 920 once available,” Nurmi publicly upon word of his controversial exit.

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5 comments

  1. @undefined

    Part 3. When Nokia premiers your Social Media TV Show you’re going to get mega hype from all the news media once the word is out about your new Social Media sensation worth millions of dollars. NFTVS will premier with great presence on TV with free publicity and accolades from all the TV & radio media once the news breaks. TV media like TMZ, E! Online, RadarOnline.Com, Showbiz Tonight, Entertainment Tonight and Huffington Post will give you millions of dollars’ worth of free publicity on TV and radio.
    Even if the worst scenario happened, Nokia would get terrific serge in news publicity worth many of millions of dollars and bring mega millions of people to NFTVS and to your website to your TV show see to see what all the hoopla was about. People using smartphones have never seen or heard about commercial free mobile phone App until now. Nokia Siemens Networks will benefit tremendously with the cost effective, low budget production cost and little if any out of pocket expenses since you can put $1.00 back into your coffers to help with TV media expenses if you don’t want to co-brand.
    “Nokia Connects People Together Safely”
    Nokia will need brick & mortar locations like nationwide like Target Stores, Best Buy and Macy’s or Sears Stores since thousands of people will show up weekly or even daily in large cities for the casting calls. I don’t believe any of these stores would want to turn away people coming into their stores these days, there all hurting for more cash flow. Target just announced that they won’t be having any deep discounting incentives or black Friday discounting during the holidays this year either.
    Now its Nokia turn at the helm, Apple’s iPhone has been the dominant mobile player to long in the smartphone industry. It’s time for them to step down. No other company can claim an interactive social network on TV and their smartphone. The NFTVS is your new social media marketing tool for all your Nokia Stores to implement. It will be the only Interactive Social Media TV Network in the United States starting first in Los Angeles, CA then Atlanta, GA. In LA the production cost will be less with many LA interns donating their time inexpensively. Although air time is more than Atlanta, GA; $1,300 an hour in Atlanta, verses $2,600 in LA on some networks. The Los Angeles, CA and New York City premier would go over extremely well since most people go to LA & NY to try to get discovered and to get into the movie business since so many want to be a TV and Movie celebrities. A pre-launch in LA market would give you a good feel how the test market would be in New York City and Atlanta, GA too. I’m offering Nokia all my licensing rights without a retainer option until you recoup your operating expenses plus production cost from LA and NY as the test markets.

  2. @undefined

    “Nokia Connects People Together Safely”
    Nokia will need brick & mortar locations like nationwide like Target Stores, Best Buy and Macy’s or Sears Stores since thousands of people will show up weekly or even daily in large cities for the casting calls. I don’t believe any of these stores would want to turn away people coming into their stores these days, there all hurting for more cash flow. Target just announced that they won’t be having any deep discounting incentives or black Friday discounting during the holidays this year either.
    Now its Nokia turn at the helm, Apple’s iPhone has been the dominant mobile player to long in the smartphone industry. It’s time for them to step down. No other company can claim an interactive social network on TV and their smartphone . The NFTVS is your new social media marketing tool for all your Nokia Stores to implement. It will be the only Interactive Social Media TV Network in the United States starting first in Los Angeles, CA then Atlanta, GA. In LA the production cost will be less with many LA interns donating their time inexpensively. Although air time is more than Atlanta, GA; $1,300 an hour in Atlanta, verses $2,600 in LA on some networks. The Los Angeles, CA and New York City premier would go over extremely well since most people go to LA & NY to try to get discovered and to get into the movie business since so many want to be a TV and Movie celebrities. A pre-launch in LA market would give you a good feel how the test market would be in New York City and Atlanta, GA too.

  3. @undefined

    Part 2.

    NFTS isn’t an entertainment TV show, its serious matter when you’re single and looking to enlarge you circle of friends or maybe one special friend.

    “Nokia Easy Meet Smartphones Connecting People Together"

    Some NFTVS members might want to make a contact someone they used to know; an old friend, new friend, co-worker, maybe rekindle old relationship or someone they’re physically attracted to. Many married couples will be looking to meet other couples for socializing too.

    NFTVS mobile App makes Social Networking so easy right in the palm of your hands. So easy to see all the Nokia members without ever any privacy issues or safety concerns unlike the risky Internet web. NFTVS will be first advertised (co-branded) on TV so people will no they can come into any NFTVS location nationwide and pick up free information about NFTVS and to see if they qualify to be showcased on TV. The wannabes (aspiring actors) all want to be co-stars on your Nokia’s interactive social TV network so they have a chance of getting discovered and maybe the next TV celebrity. The wannabes clients will most likely sell their other brand phone and drop their existing phone carrier and switch to Nokia once they find out they get a free NFTVS membership by signing up with Nokia and get a free NFTVS membership without having to pay the $99.95 membership fee every three months and the $29.95 monthly mobile membership. A huge savings of over $1,512.00 on a two year contract. Any Nokia phone purchase would give your mobile subscribers the use of the NFTVS Mobile App for free [valued at $29.95 per month] free as long as they use Nokia as their designated phone carrier and paid their phone bills on time. A fee of $2.00 is charged when NFTVS members contact other members. NRTVS members can earn free phone calls as credits [compensation] as incentive referring new Nokia subscribers to Nokia too.

    Nokia advantages; no other phone carrier has an interactive social mobile network on TV and smartphones. NFTVS member simply types into his or her smartphone;
    LOVEMYNOKIALUMIA.Mobi, LUVNOKIAPHONES.Mobi, LUVMYNOKIAPHONE.Mobi, all domains are all available costing $9.99 each at GoDaddy.Com.
    When Nokia premiers your Social Media TV Show you’re going to get mega hype from all the news media once the word is out about your new Social Media sensation worth millions of dollars. NFTVS will premier with great presence on TV with free publicity and accolades from all the TV & radio media once the news breaks. TV media like TMZ, E! Online, RadarOnline.Com, Showbiz Tonight, Entertainment Tonight and Huffington Post will give you millions of dollars’ worth of free publicity on TV and radio.
    Even if the worst scenario happened, Nokia would get terrific serge in news publicity worth many of millions of dollars and bring mega millions of people to NFTVS and to your website to your TV show see to see what all the hoopla was about. People using smartphones have never seen or heard about commercial free mobile phone App until now. Nokia Siemens Networks will benefit tremendously with the cost effective, low budget production cost and little if any out of pocket expenses since you can put $1.00 back into your coffers to help with TV media expenses if you don’t want to co-brand.

  4. @undefined

    Ilari Nurmi should have left many years ago. Nokia wouldn't be in as bad of shape as they are now. Nokias marketing tactics don't exist nor will they ever unless they think outside the box. In today strong market place with dominate players like Apple's iPhone and the equally popular Android running on Google Inc. software you have to be on your toes to be in the running. Most people don't know enough or care about taking awesome photographs on their smartphones, they do want to own a good smartphone that has a lot of hype surrounding. Why not a TV Social Media Network of all Nokia users?To: Nokia Siemens Networks
    From: Saul M. Detofsky,

    Lets Meet TV Show, Owner & Founder
    Dear Mr. Stephen Elop, CEO & Mr. Barry French, Head of Nokia Marketing
    My name is Saul M. Detofsky owner & founder of the Lets Meet TV Show. This introduction letter will give you a thorough explanation about my interactive social TV network that I have custom designed for Nokia Siemens Networks today. I would like to share a new Social Media marketing strategy opportunity with you since Nokia needs to stay the world leader in the mobile phone communications. As you know electronic consumers are overwhelmed in today’s marketplace with so many novelty applications on their smartphones and are inundated with far too many advertisers on piggybacking on the millions of mobile applications having a heyday. Do you want to see banner, popups or commercials in your Nokia Lumia 920 or 820? “I don’t think so!”

    I want to share my marketing concept with you so you will have the upper hand and be able to outsmart all your mobile phone competition. Nokia has spent plenty of money engineering the best camera technology. Take it to the next level, outside the box and out trump all your competition with your own Interactive Social Network TV Show called Nokia Faces TV Show “NFTVS” or [whatever you prefer]. Let’s give Nokia mobile customers the PureView Imaging innovation experience that they have been all waiting for; their own Interactive Social Network TV Show to compliment the sensational new Lumia 920 or 820, powered by Windows Phone 8 to give Nokia mobile users a sensational smartphone experience interacting socially with other Nokia mobile subscribers. Nokia also has a sensational camera in the Nokia 808 PureView 41 megapixel Photo Zoom designed for any photo geek that wants to carry the best small camera in the world. Anyone that makes a Nokia mobile phone purchase will have NFTVS App included for free with contract [no membership fee] right on their new Lumia 920 or 820. NFTVS is commercial free mobile App on Nokia Siemens Networks phones. The basic information for LM Mobile App (application) is on 2nd page of my website.

    Once you start reading the material on my website like the synopsis and treatment you will find it help to better understand content of your new social network TV Show called
    My URL is:LetsMeetTVShow.com. The NFTS consist of a slide show of all the members showcased on TV; total of 24 members every 10 seconds, 4 rows of 6 people 2 rows of men and 2 rows of women to select from on TV [starting with /five thousand people showcased in 48 minutes] so they can select one another to talk with or to meet. On NFTVS smartphone App platform the slide show is either 1,000 men per hour on a woman’s smartphone or 1,000 women per hour on man’s smartphone 24/7, 48,000 different people to choose from daily, 24k Men & 24K women. NFTVS will be shown on TV and will be fully integrated onto Nokia Lumia 920 and 820 smartphones.
    Part 1.

  5. Saul M. Detofsky

    If Ilari Nurmi would have left many years ago Nokia would be in as bad of shape that it is still in. Nokias marketing tactics don't exist nor will they ever unless they think outside the box. In today strong market place with dominate players like Apple's iPhone and the equally popular Android running on Google Inc.s software you have to be on your toes to be in the running. Most people don't know enough or care about taking awesome photographs on their smartphones, they do want to own a good smartphone that has a lot of hype surrounding. Why not a TV Social Media Network of all Nokia users?

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