Verizon Making Mobile Devices More ‘Rewarding’ Than Ever

On Wednesday, Verizon Wireless and Viggle Inc. announced a new partnership that will have both companies pursuing a goal that will make the mobile user experience vastly more rewarding.

Viggle – the popular rewards-based loyalty program for television – has come to Verizon Wireless customers with Android devices.

To help the launch get underway in an exciting fashion, Viggle announced a daily 1 million point giveaway.

Viggle transforms the television viewing experience by allowing users to accumulate points by checking into the television shows they’re watching, playing games and puzzles about their favorite TV shows and interacting with special branded media.

Customers can use Viggle points on rewards for movie tickets, gift cards, wireless accessories, music, etc. Viggle even makes it possible to convert points into charitable donations.

“Viggle is another way Verizon Wireless customers can experience the power of 4G LTE, which delivers video and other information faster and smoother than before,” said Ed Ruth, director of new market development and business development at Verizon Wireless. “Viggle’s rewards-based loyalty program provides a valuable interactive mobile experience for our customers, allowing them to look at television in a whole new way.

“Working with Verizon Wireless lets us share Viggle with a broader audience across a variety of platforms,” adds Greg Consiglio, senior vice president of business development at Viggle. “We’ve seen a lot of excitement around the ways the app adds to the television viewing experience for consumers, and we’re excited to expand to Verizon Wireless’ 4G LTE Android subscribers so they can further enjoy their mobile devices.”