On Monday, MMW connected with the team at UberMedia. Based on the information gleaned from the update we received, this growing young leader in leveraging social and location signals to drive mobile advertising results has grown much faster than we realized.
This week, the company not only announced $8 million in additional funding from Gordon Crawford and Blue Chip Ventures, UberMedia told us that they’ve enjoyed a growth rate of more than 300% in 2013.
This new round of funding, we’re told, will provide capital to fuel accelerated product development, expanding the company’s product offerings and positioning the company for continued growth.
“Our mission at UberMedia is to reinvent mobile advertising,” said Bill Gross, CEO of UberMedia, in a written statement. “Leveraging the unique technology we’ve built into our UberAds platform, we can now target a specific individual device to serve the precise ad or offer to the right person at the right time, making advertisers happier.”
Since launching UberAds in May of 2013, the platform has grown to more than 4 billion impressions per month and reaches 400 million devices globally.