The findings of a new survey conducted by Pew Research Center’s Internet & American Life Project show that 63% of adult cell owners now use their phones to go online.
According to Pew, this figure has effectively doubled since the research group first started tracking internet usage on cell phones in 2009.
In addition, 34% of these cell internet users say that they mostly go online using their cell phone. That means that 21% of all adult cell owners now do most of their online browsing using their mobile phone—and not some other device such as a desktop or laptop computer.
“A majority of the public now owns a smartphone, and mobile devices are playing an increasingly central role in the way that Americans access online services and information,” says Aaron Smith, a Senior Researcher at Pew.
“For many,” Smith concludes, “such as younger adults or lower-income Americans, cell phones are often a primary device for accessing online content—a development that has particular relevance to companies and organizations seeking to reach these groups.”