Truly Amazing Augmented Reality Demo @ TED2010

In case you missed it, Blaise Aguera y Arcas, an architect at Microsoft Live Labs, architect of Seadragon, and the co-creator of Photosynth demoed the truly amazing possibilities of augmented reality when integrated with mapping solutions at last week’s TED2010 conference. The demo highlighted what’s possible with augmented reality, and what Microsoft is doing to …   Read More

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Truly Amazing Augmented Reality Demo at TED2010In case you missed it, Blaise Aguera y Arcas, an architect at Microsoft Live Labs, architect of Seadragon, and the co-creator of Photosynth demoed the truly amazing possibilities of augmented reality when integrated with mapping solutions at last week’s TED2010 conference.

The demo highlighted what’s possible with augmented reality, and what Microsoft is doing to leverage the jaw-dropping technology to bolster its mapping solution.  With augmented reality embedded into Bing maps, you’re left with a Google Street View-like interface that goes well-beyond anything offered today.  Things like the ability to walk indoors, look up at the sky to view astronomically correct data, view live-video of the location you’re looking at in maps, and view user-generated content and images layered directly on top of the mapping image are all possible with Microsoft’s new technology.

Of course, the possibilities when integrated with mobile devices will define mobile advertising, social networking and just about any other segment for a long time to come.  It’s an exciting technology and is becoming closer than ever to becoming a reality- or “augmented” reality if you will.  Hit the read more link to view the video, be prepared to be amazed…

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1 comment

  1. Giff Gfroerer, i2SMS

    The trick with Augmented Reality will be to give the end user relevant information while leaving out all the noise.

    AR can easily become a cluster mess if it does not include some kind of user controls to weed out the ads/information that will clutter up the view. Imagine using this to shop with every item trying to throw you specs, ads and offers and all you really want is to browse the prices.

    AR will be fantastic. We just need filters to weed out the less relevant information based on the users preferences.

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