Apple’s iPhone 5 has taken the lead from the Samsung Galaxy S III, at least in terms of mobile traffic generated since Apple raised the curtain on the iPhone 5 last month.
On Monday, Chitika Insights published the findings of its comparison of Web usage rates of the newest phones from both manufacturers.
To quantify our latest study, we conducted a user agent analysis on millions of mobile ad impressions, spanning a 7-day time frame from October 3rd through October 9th, 2012. Looking solely at impressions coming from the iPhone 5 and Galaxy S III, we were able to observe the difference in Web traffic volume between the two devices.
After just 18 days on the market, Chitika says, the iPhone has overtaken the Galaxy S III in the critical race for top Web traffic volume. This is a particularly impressive feat when you consider that the Galaxy S III has been available in the U.S. for nearly four months already.
To check out the report from Chitika in full, click here.