Next week, Apple is expected to provide one final mega-push for Apple Watch before the eagerly awaited wearable ships next month.
But ahead of the weekend, Apple CEO Tim Cook spoke with reporters in London about the myriad of uses that Apple Watch may ultimately have beyond the most familiar or anticipated.
According to Cook, Apple Watch’s potential is practically unlimited and could halt the existence of many staples in the modern world — like car keys.
“There will be lots of other potentially revolutionary uses,” the U.K. Telegraph reports. “The watch is designed to be able to replace car keys and the clumsy, large fobs that are now used by many vehicles, Cook told The Telegraph. This could be a major development and will reinforce the view that Apple is circling the automotive market.”
MMW will provide full, in-depth coverage of Apple’s March 9th media event.