Digital audio advertising network TargetSpot confirmed Wednesday that its partnering with AdsWizz, a provider of digital audio technologies.
Not surprisingly, TargetSpot will now enable AdsWizz partners to connect to the TargetSpot advertising network.
Yesterday’s announcement revealed that the new properties joining the network include digital pureplay and streamed AM/FM radio groups at both the major metro and regional level.
The integration of TargetSpot and AdsWizz’s platforms provides TargetSpot advertisers with greater reach and more premium inventory that is precision-targeted to the individual listener; and provides publishers with a complete digital audio revenue solution across all platforms: web, mobile, and devices.
“TargetSpot’s research shows the value of targeted advertising to the Digital Audio listener,” says Eyal Goldwerger, CEO of TargetSpot. “We are excited to expand our Network through our partnership with AdsWizz and offer our advertisers greater reach across more premium properties.”