Target Delivers Mobile ‘Kick’ to Shopping Experience

On Wednesday, Target announced that it is now the largest retailer to offer its shoppers the shopkick app via their smart phones. Starting today, Target guests nationwide can earn points for shopping at Target that can be redeemed for a variety of rewards. “We’ve learned from our guests that they appreciate being rewarded for doing …   Read More

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On Wednesday, Target announced that it is now the largest retailer to offer its shoppers the shopkick app via their smart phones.

Starting today, Target guests nationwide can earn points for shopping at Target that can be redeemed for a variety of rewards.

“We’ve learned from our guests that they appreciate being rewarded for doing what they already love to do — shopping at Target,” says Bonnie Gross, Target vice president of marketing and guest engagement. “In our test launch, Target guests in seven cities had the opportunity to experience shopkick at Target and we received rave reviews. Now guests nationwide can start earning valuable points just by shopping our stores.”

If you’re not familiar with the app, Shopkick is free and available on iPhone and Android devices.

When guests walk into their Target store, shopkick “rewards” them with points known as “kicks.” Then they have the opportunity to scan products for additional kicks.

Kicks can be redeemed for Target gift cards, Facebook credits, dining gift certificates, iTunes downloads, donations to charities, and more.

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