People First: YuMe Introduces New People-Based Video Marketing Solution
YuMe, Inc. — a proven partner for video advertising leadership and innovation — recently launched its People-Based Marketing Suite to…
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YuMe Study Reveals VR Advertising Delivers Highly Memorable Brand Experiences
YuMe, Inc., a proven partner for video advertising leadership and innovation, in partnership with a number of industry heavy hitters,…
RhythmOne, YuMe Creating One of the Largest Independent Digital Video Advertising Marketplaces
RhythmOne today announced that it has entered into a definitive agreement to acquire YuMe. According to a statement emailed to…
Virtual Reality Advertising: The Power and Potential Are Obvious
The following is a guest contributed post from Michael Brock of VRJounal.com. From Pepsi pushing Mountain Dew through virtual reality,…
What Influences and Drives Millennial Purchase Behaviors?
YuMe, Inc., an audience technology company powered by data-driven insights and multi-screen expertise, is out with a new eBook, Millennials…
What Works for Political Advertising? Online is Key, Along with TV, Says YuMe Survey
Online political advertising is “quickly being established as a key influence that complements TV advertising with respondents of all age…
Video Ad Gurus at YuMe Acquire Appealing Media for European Expansion
The relevant video advertising technology specialists at YuMe have announced the expansion of YuMe into Europe with the launch of…