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March 27, 2023
Mobile Marketing Watch

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Tuesday MMA Webinar is All About Unlocking the Power of Place

michael8 years ago1 mins

This afternoon, the Mobile Marketing Association (MMA) and xAd will present an interesting new webinar. With location now a cornerstone…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Advertising Campaigns
  • Mobile Devices
  • News
  • Resources
  • Technology

Report Shows Difference Between Gen Xers and Millennials on Mobile

michael8 years ago1 mins

The findings of a new study from xAd and Telmetrics with Nielsen point to some fascinating audience insights based on…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • News
  • Platforms
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  • Technology

LiveRamp Introduces Data Onboarding for Mobile Devices

MikeR9 years ago1 mins

On Monday in San Fracisco, the team at LiveRamp, a technology provider for data onboarding, announced support for data onboarding…

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  • Announcements
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  • Marketing Strategy
  • Mobile Analytics
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Report: Millennials Rule in Mobile Banking

michael10 years ago1 mins

According to the findings presented in this year’s xAd/Telmetrics Mobile Path to Purchase Study, banking and finance mobile users are…

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  • Announcements
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  • Mobile Advertising
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  • News
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New Report Highlights Emerging Trends in Mobile Advertising

MikeR10 years ago1 mins

xAd is touting the release of its latest quarterly report, Mobile-Location Insights Q1 2013. In the new report, the mobile…

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  • Announcements
  • LBS
  • Marketing Strategy
  • Mobile Advertising
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  • Technology

The Dirty Truth of GPS-Generated Location

michael10 years ago2 mins

The following is a guest contribution by Rip Gerber, Founder, President & CEO of Locaid. It’s no secret that ad…

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  • Announcements
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  • Mobile Advertising
  • Mobile Devices
  • Mobile News
  • Mobile Partners
  • Smartphones

Local Mobile Advertising Network xAD Announces Acquisition Of Go2 Media

justinmontgomery12 years ago1 mins

xAD, a relatively new startup that bills itself the “largest mobile local ad network,” today announced the acquisition of Go2…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Devices
  • Mobile Internet
  • Mobile Location
  • Mobile News
  • Mobile Websites

Local Mobile Advertising Network xAD Lands $4M in Funding, Serves 200M Ads Per Month

justinmontgomery12 years ago1 mins

One of the largest untapped markets in the advertising space is the local mobile sector, with a market currently estimated at…

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