Mobile Tops TV as the First Screen for U.K. Consumers
Consistent with what the research shows from a new study commissioned by Weve, nearly half of all 18-34 year olds…
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British Consumers Warmly Embracing SMS Marketing
Consumers across the pond are embracing SMS marketing to an impressive degree in 2013. And the trend line is pointing…
Study Shows Growing Consumer Interest in Opt-In Retail SMS
According to the findings of new research conducted in the United Kingdom, consumers are choosing to opt-in to receive retail…
IAB Says UK Mobile Advertising Reaches Record Levels
Mobile advertising has reached record levels in the United Kingdom. In 2012, mobile advertising spend tripled in the U.K., touching…
The British Invasion of Smartphones is Underway
2013 will be a banner year for smartphones in the U.K., principally because U.K. smartphone connections are on pace to…
iPhone Ownership Breakdown By Country
Apple is on track to sell more than 40 million iPhones and iPod touches this year worldwide. There are already…