Can Geo Targeted Tweets Really Outperform Search?
Are geo-targeted tweets really more powerful than search? If you ask a knowledgeable source at Lenovo, the answer lands squarely…
Twitter advertising
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Twitter Touts Keyword Targeting in Timelines
Try to say it three times fast without stumbling – Twitter touts keyword targeting in timelines. It may be a…
Facebook Mobile Ads ‘More Engaging’ Than Twitter Ads
Facebook is starting to win some confidence from mobile advertisers. And with good reason. A new study from TBG Digital…
Small Businesses Get Boost from New Twitter Ad Platform
In February, Twitter announced a new partnered with American Express to offer its small business cardmembers and merchants the chance…