What Would You Give? CBS Launches Toyota-Sponsored Charity App
Would you like a brand better if it promoted a charity? What would you give? The market is about ready…
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Innovation Lab Brings Toyota a New Mobile Opportunity
Opera Mediaworks has created what it calls a “custom Dynamic Sales Event mobile ad unit” for Toyota. According to an…
94% of Top U.S. Advertisers Now Using Mobile
94 of the top 100 U.S. advertisers have now mobilized their marketing efforts by implementing some form of mobile marketing…
Hyundai Vehicles Driving Innovation Through iOS
With the Consumer Electronics Show now in full swing, the headlines can hardly keep up with the freshly touted technologies…
Mobile Advertising Firm Acquired by Phunware
Largely lost in the shuffle of incoming 2013 headlines was the acquisition of TapIt Media Group earlier this week by…
iOS 6 Debuts at Apple’s WWDC
Apple dazzled the developer community today as iOS 6 was unveiled in grand fashion. First and foremost in the announcement…
Toyota Puts Wheels in Motion on New Mobile Multimedia System
So far it’s been a big first week in this new year for automakers who dabble in the mobile space….
Toyota Leverages “SnapTag” Mobile Image Recognition To Engage Users At LA Auto Show
To engage mobile users at this year’s Los Angeles Auto Show, Toyota leveraged an image-recognition technology by a company called…