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Tapjoy

  • Mobile Advertising

First Look: Tapjoy Adds Custom Exchange Rates and Permanent Currency Sales to Offerwall Plus

EmmaM6 years ago2 mins

MMW learned Monday that Tapjoy — the Maximum Impact Platform for mobile advertisers and app developers — is launching two…

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  • Announcements
  • Mobile Apps
  • News

Tapjoy Holiday Prediction: Mobile Gamers to Install and Play More Games

michael6 years ago3 mins

Three-quarters of mobile gamers say they are likely to download a new game during the holidays. That’s according to a…

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  • Announcements
  • Mobile Advertising
  • News
  • Platforms

First Look: Tapjoy Announces Major Growth in Audience Reach

michael6 years ago3 mins

MMW was privy to an advance look at some big news from Tapjoy ahead of the weekend. We can now…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing

Tapjoy: Mobile Gamers Prefer Rewarded Ads By 4-to-1 Margin

EmmaM6 years ago3 mins

On Tuesday, MMW was privy to a new report from Tapjoy, which finds that consumers want their apps free and…

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  • Marketing Strategy
  • Mobile Marketing

Tapjoy Touts New Rewarded Advertising Report

michael6 years ago2 mins

MAW broke the news Monday that Tapjoy is once again proving to the mobile advertising world why it’s at the…

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  • Announcements
  • Mobile Marketing
  • News
  • Platforms

Predictive Analytics Comes to Mobile Ad Mediation

michael7 years ago1 mins

Ahead of the weekend, Tapjoy announced a partnership with ironSource that will combine Tapjoy’s user level segmentation and predictive analytics…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Analytics
  • Mobile Apps
  • Technology

Tapjoy Rolls Out Integrated Attribution Program for Mobile Tracking Partners

MikeR8 years ago1 mins

This week, the team at Tapjoy announced a new Integrated Attribution Program to enable app marketers to optimize their ad…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Devices
  • Mobile Partners
  • Platforms

Leading Mobile Ad Platform Reaches for the Cloud with New Partnership

michael9 years ago1 mins

Capping off a full stretch of recent cloud-related news,  Equinix — a global interconnection and data center company — tells…

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  • Marketing Strategy
  • Mergers And Acquisitions
  • Mobile Advertising
  • Mobile Devices
  • Mobile Marketing
  • Platforms
  • Smartphones
  • Technology

Analytics Company 5Rocks Acquired by Mobile Advertising Giant

michael9 years ago1 mins

In a new interview with NativeMobile this week, Tapjoy CEO Steve Wadsworth confirmed that his ad network has acquired analytics…

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  • Announcements
  • Infographics
  • Mobile Devices
  • News
  • Platforms
  • Resources
  • Smartphones
  • Technology

Meet The Modern 'Mobile Money Manager'

michael10 years ago1 mins

According to a new report from mobile ad network Tapjoy, it is safe to say that, as Tax Day looms,…

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