Why Digital Advertisers May Want to Revisit The Icons of the 80's
The Broncos weren’t the only ones to get manhandled during the Super Bowl last night. A number of commercials broadcast…
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Tracking Mobile Ad Engagement During Super Bowl
Mobile clearly mattered to marketers during this year’s Super Bowl. But with the big game – and the advertising spectacle…
Super Bowl Sunday Commercial Mocks Apple, Samsung Rivalry
The complicated legal entanglements of the tech world have become fodder for entertainment on the grandest stage for commercials –…
Mobile Device Makers, Pioneers Are The New ‘Stars’ of Super Bowl Sunday
Forget traditional celebrity endorsements and cameo appearances, some of this year’s biggest Super Bowl commercials will feature celebrities of a…