Mobile Web Growth: Smaato Report Says Usage Has Doubled Over Past Year
Mobile web usage is growing like kudzu in the summertime. That’s reflected in a new report from Smaato, a leading…
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Smaato Report: Mobile Web Use Doubles, Social Media Drives Much of the Growth
Mobile usage is growing like gangbusters, according to a new report from Smaato. Smaato, a leading global real-time advertising platform…
Indosat and Smaato Promote New Mobile Ad Exchange
Indosat used the beehive environment of the Mobile World Congress last week to make an announcement. The company, a member…
Indosat, Smaato Roll Out Mobile Ad Exchange in Indonesia
Indosat announced at Mobile World Congress yesterday the launch of Indonesia Mobile Exchange, or IMX. IMX is a joint venture…
RTB Spend to Increase Markedly by 2018
According to a recent post on mobileStorm’s Digital Marketing Blog, analysts are predicting that, by 2018, spending on Real Time…
Smaato Issues Groundbreaking Mobile Advertising Price Index
Smaato – a mobile supply side platform and mobile ad exchange – boldly went where few in mobile advertising have…
Smaato Raises Curtain on Global Price Index for Mobile Advertising
On Friday, Smaato – the mobile ad optimization platform – said that 2012 is shaping up to put Smaato on…
Smaato: Global Mobile Advertising Fill Rates Continue to Decline, Worldwide Average at Just 18%
Mobile optimization and advertising provider Smaato has published its latest 2011 Mobile Metrics Report for Q2, and while it covers…
Smaato’s Mobile Advertising Trends For 2011
Mobile advertising and optimization company Smaato today released an interesting slideshare presentation (embedded below) that outlines proposed mobile advertising trends…
Report: Mobile Apps Are Hot, But Mobile Search Drives The Most Revenue
New data from mobile research firm mobileSQUARED estimates 2010 will see roughly $800M spent on mobile advertising, rising to a…