Mogreet Launches “moShare,” an Innovative new Mobile Content Sharing Service
Mogreet, a mobile marketing provider specializing in mobile rich media delivery, has announced a brand new service aimed at helping…
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Millennial Media Details Successful RIch Media Mobile Campaign for Green Lantern Debut Across Europe
To gear up for the pan-European release of the movie Green Lantern this summer, mobile advertising powerhouse Millennial Media teamed…
Jumptap MobileSTAT Report Highlights The Power of Rich Media
The folks at Jumptap – an industry leader in targeted mobile advertising – has published their latest MobileSTAT Report covering…
Millennial Media Launches New Mobile Advertising SDKs for Android & iOS, Debuts New “Client Ads” Solution
Millennial Media announced recently that its updated its mobile advertising SDKs for both Android and iOS, as well as introduced…
Greystripe Debuts New “Ad Booster” Mobile Ad Units to Drive Relevance & Targeting
Mobile advertising network Greystripe has announced some innovative new mobile ad units focused on making the experience more relevant, targeted,…
IAB Debuts Initiative To Standardize Rich Media Mobile Ad Units
The IAB is trying to standardize the way rich media mobile ad units are created and distributed in hopes of…
InMobi Acquires HTML5 Rich Media Mobile Advertising Provider Sprout
Independent mobile advertising giant InMobi has announced plans to acquire Sprout, a startup specializing in HTML5-based rich media mobile ad…
Self-Serve Mobile Advertising Provider Mojiva Raises $25M In New Funding
Mobile advertising provider Mojiva has raised a fresh round of funding in the amount of $25 million, according to a…
AdMob Now Serving Over 2.7B Ad Requests Per Day, Launches New Tablets Ad Formats
AdMob is celebrating the one-year anniversary of its acquisition by Google, and is announcing some impressive statistics as a result. In total,…
Medialets Debuts “Muse,” A New Collaborative, Rich Media Mobile Advertising Platform
Mobile advertising solutions provider Medialets today launched a brand new platform aimed at significantly reducing the time and resources it…