RUMOR: Amazon to Buy Jumptap and Launch Mobile Ad Network
It’s unlikely you’re going to find a bigger or hotter rumor in the digital space today. According to published reports…
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Mobile Ad Boss Reportedly Leaving Apple
Another top executive is leaving Apple. According to sources speaking with The Wall Street Journal and All Things Digital, Andy…
IDC Drastically Cuts iAd Market Share Projections To Under 10 Percent For 2010
Research firm IDC has come out with new mobile advertising market share projections for the end of 2010 which peg…
Mobile Advertising Revenue To Grow Tenfold By 2015 To $24.1B, Focus On China & India
New data released today by Informa Telecoms & Media indicates mobile advertising revenue will rise tenfold to about $24.1 billion…
Apple, Google, Nokia And Others Face Patent Lawsuit Over Mobile Advertising Technology
A company called “StreetSpace” has filed a patent lawsuit naming Google, Apple, Nokia, Jumptap, Millennial Media and some 20 others…
Apple Shuts Down Quattro Wireless To Focus Solely On iAds Going Forward
Apple today announced that starting in September Quattro Wireless will be shut down, allowing the company to focus 100% on…
RIM Shopping For Its Own Mobile Ad Network, Rumored To Be In Talks With Millennial Media
According to an article in the Wall Street Journal today, Blackberry-maker RIM is in the market for a mobile advertising…
Apple Begins Analyzing The Mounds Of User Data It Acquires For iAd Mobile Advertising
With iAd a lengthy one-week old at this point, Apple is already gearing up to utilize the treasure chest of…
FTC Approves Google’s Acquisition Of AdMob
After intense on-going scrutiny, FTC announced today the approval of Google’s $750M acquisition of AdMob, concluding it’s “unlikely to harm competition in the emerging market for mobile advertising networks.”
Antitrust What? Apple iAd Sales Rep Leaks Secret “ViP” Mobile Advertising Program
In an email sent to select iPhone app developers, a Quattro/iAd sales rep divulged some interesting information into a new…
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