New PubMatic Research Shows Private Marketplaces Drive Global Mobile Advertising Growth
On Tuesday, PubMatic — a publisher-focused sell-side platform (SSP) — announced findings from its Q4 2017 Quarterly Mobile Index (QMI)….
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PubMatic Partners with White Ops to Fight Bot Fraud
This week, White Ops announced its partnership with sell-side platform (SSP) PubMatic, to defend against fraudulent, non-human traffic impressions across…
New PubMatic Mobile Index Report Shows Header Bidding ‘Thriving’ in Mobile Channels
PubMatic, an automation solutions company, has just announced its findings in its Q2 2017 Quarterly Mobile Index (QMI) report. The…
G+J e|MS Scores with PubMatic’s Mobile Offering for Its Programmatic Advertising
PubMatic, a marketing automation software company for publishers, has been selected by G+J e|MS, one of the largest media marketers…
PubMatic Gets the Win: Sony Mobile Communications Picks Company to Power Its Premium Mobile Apps
PubMatic just scored a coup. The lauded marketing automation software company for publishers has just been selected by Sony Mobile…
Big Data for Publishers: PubMatic Launches First Competitive Benchmarking Analytics Dashboard
PubMatic, a marketing automation software company that works with publishers, has launched a new benchmarking dashboard. It’s a first-to-market competitive…
Adsmovil Partners with PubMatic to Serve U.S. and Latin American Hispanic Markets
Adsmovil, a leader in mobile advertising in Latin America and in the U.S. Hispanic market, just announced it will partner…
PubMatic, Bidtellect in Business for Native Ads
Bidtellect and PubMatic have played “Let’s Make a Deal” — to what the companies hope will be mutual advantage. Bidtellect…