Twitter Tinkering With Browser and Email Based Ad Targeting
Microblogging juggernaut and emerging mobile advertising titan Twitter is setting its sights on your email and browsing history. Experimenting with…
Promoted Tweets
Read More
Can Geo Targeted Tweets Really Outperform Search?
Are geo-targeted tweets really more powerful than search? If you ask a knowledgeable source at Lenovo, the answer lands squarely…
Twitter Touts Keyword Targeting in Timelines
Try to say it three times fast without stumbling – Twitter touts keyword targeting in timelines. It may be a…
Twitter Touts Long Awaited New Ads API
Twitter has raised the curtain on its new advertising API. On Wednesday, the microblogging empire proclaimed its new ads API…
Higher Prices Trending for Promoted Tweets
As pressure mounts on today’s leading social networks to better monetize their platforms, Twitter seems to be hitting its stride…
Twitter Pushes Mobile Ad Targeting to BlackBerry
On Tuesday, Twitter gave a struggling smartphone maker a breath of fresh air. The social media giant is now allowing…
Twitter Announces New Targeting Options for Promoted Tweets
Twitter is tweaking its targeted marketing tools by once again making “Promoted Tweets” more effective and attractive to potential advertisers….
Twitter Mobile Advertising Revolution Begins
Twitter is aggressively expanding its nascent advertising program for Apple’s iPhone and Google’s Android devices. The goal? To make the…
Twitter Rolls Out Promoted Tweets Into User Timelines
Microblogging juggernaut Twitter announced Friday that Promoted Tweets will now begin appearing somewhere in the general vicinity of the user’s…
New Forecast Puts Social Media Ad Spending at $8.3 Billion by 2015
According to a freshly published report from BIA/Kelsey, an adviser to companies in the local media space, social media advertising…
- 1
- 2