Mobile Ad Spend Popped 111% in 2012
The Interactive Advertising Bureau (IAB) reported Tuesday that mobile advertising spending officially surged 111% percent in 2012. Ballooning to $3.4…
PricewaterhouseCoopers
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Mobile Marketing, Advertising Through Digital Print, Mobile TV on Pace to Reach New Heights
Based on the latest projections from PricewaterhouseCoopers, tablets and smartphones will continue to drive digital newspapers, magazines, and mobile TV…
Online Ad Revenues Hit New Record in the US
According to a new report from the Interactive Advertising Bureau, Internet advertising revenues in the US topped $7 billion for…