MMA Issues Mobile Video Lexicon Framework
Recently, The Mobile Marketing Association (MMA) released a lexicon of definitions and milestones for mobile video advertising. The release comes…
mobile video consumption
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comScore Shows Record Growth in Online Video Consumption
comScore has released data from the comScore Video Metrix service showing that 182.5 million Americans watched 39.3 billion online content…
Mobile Video Consumption Exploded at Year’s End
Video monetization firm FreeWheel says that 12 percent of all online videos viewed in Q4 2012 were watched on smartphones…
Mobile Video Consumption: You Ain’t Seen Nothing Yet
Millions of Americans already watch a huge amount of video content on their mobile devices. But according to the findings…
Bytemobile Report Shows Video Consuming Bulk of Wireless Data Traffic
According to a new report from Bytemobile, video content now accounts for approximately half of all data traffic on wireless…