Hilton Hotels & Resorts Taps 360 Degree Mobile Video Technology
Opera Mediaworks and Hilton Hotels & Resorts have just launched a mobile campaign featuring an interactive 360° video that takes…
Mobile Video Ads
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MMA Behind New Guide to Creating Effective Mobile Video Ads
Looking for a practical and knowledgeable guide to creating effective and successful mobile video ads? The team at Tremor Video…
Has The Potential of Video Mobile Advertising Finally Been Unlocked?
It’s a bold pledge for sure, but it’s also one backed up by a credible name in the mobile advertising…
Inneractive Debuts Programmatic In-App Video Advertising
On Monday, Inneractive began providing mobile publishers with a new tool to access video demand programmatically through the Inneractive RTB…
Millennial Media Introduces New Video Advertising Solutions
With video ads emerging as the most effective and engaging ad units available in the entire mobile ad ecosystem today,…
Infographic: Who Marketers Must Know in Mobile Video
Business insider published a helpful new infographic on Monday that outlines all the main players and movers and shakers in…
Nielsen: US Teens Among Biggest Consumers of Mobile Content, Mobile Ads
US teenagers have been cited by Nielsen Company as the fastest growing audience enamored of mobile content. According to the…
Tremor Media Acquires Transpera for Video Ad Expansion
Tremor Media has acquired Transpera. According to Tech Crunch, which exclusively reported news of the acquisition before either party made…