Not All It's Cracked Up to Be? Marketers Diss Mobile Search as ‘Worse than Desktop’
According to a recent study by Kenshoo, both mobile search spending and performance have room for growth. Kenshoo surveyed mobile…
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U.S. Mobile Local Ad Revenues to Reach Record Heights
U.S. mobile local advertising revenues will reach $4.5 billion in 2014, up from $2.9 billion in 2013, according to a…
Report: Mobile Surpasses Print in terms of Time Spent, but Ad Dollars Aren’t Following
According to digital measurement firm eMarketer, the time consumers spend on mobile devices has surpasses that of print media for…
Report: 88 Percent of Marketers Plan to Increase Mobile Spend in 2012
A new report and survey out from AT&T recently indicates that 88 percent of marketers plan to increase spending on…
Survey: Future Spend For Mobile Marketing
We hear a lot from so-called “industry experts” or analysts who make huge claims as to how mobile marketing is…
The US Takes Top Spot For Mobile Browsing & Payments
The US hasn’t always been known for leading the way when it comes to mobile technology, but when it comes…