Mobile Posse Takes App Monetization Home
Mobile Posse, the company that has tinkered with home and lock screen messaging as a means to boost app engagement,…
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Mobile Posse’s “Idle Screen” Marketing Now Reaches Over 2M Monthly Consumers, 200M Impressions
Mobile Posse offers a unique twist on mobile advertising with its innovative “idle screen” marketing platform that targets graphically-rich ads…
Ford Sees Mobile Success With Campaign Touting 2010 Taurus, Generates 20% CTR
Ford Motor Company, in an attempt to drive interest in its completely redesigned 2010 Taurus, launched a national mobile campaign…
Ace is the Place for Mobile Marketing
It looks like the Memorial Day weekend mobile marketing campaign for the Ace Hardware chain was a success. This week,…