MMA Heats Up Mobile Channel with Winter Issue of the International Journal of Mobile Marketing
On Thursday, the Mobile Marketing Association published the latest issue of its International Journal of Mobile Marketing. According to the…
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Mobile Marketing Association Publishes ‘Mobile Barcodes: an Overview for Marketers’ White Paper
Hoping to help marketers unlock the potential of marketing with mobile barcodes, the Mobile Marketing Association (MMA) on Thursday published…
Mobile Marketing Association Publishes ‘Brand Marketer’s Guide to the Mobile Web and Mobile Apps’
On Tuesday, The Mobile Marketing Association (MMA) published a read marketers everywhere will want to put on their readings glasses…