eMarketer: Mobile Continues to Erode Desktop Ad Spending
Mobile continues to chip away at the once formidable dominance of desktop ad spending. According to the latest data and…
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Google Adding +1 Buttons to Mobile Web, Mobile Display Ads
It was announced today that Google will begin adding +1 buttons to their Web and mobile display ads in early…
Study: Banner Ads on Mobile Devices See Higher CTR Than On PCs
There’s been a lot of debate regarding CTR for banner ads on mobile devices. Many argue that mobile users click…
ABI Forecast: Revenue From Just Mobile Display Ads To Reach $1.5 Billion In 2016
New forecasts out from ABI Research estimate revenue from mobile display ads is set to reach $1.5 billion by 2016….
Q2 Mobile Ad Impressions Grow 61% Over Q1, According To New Report From BuzzCity
Global mobile media company BuzzCity today released the results of its “Global Mobile Advertising Index” for Q2 2010, in which…