New Marketing Agency Launched for Mobile Games
iQU Group tells MMW that they’ve just launched its new outfit, Mobilize. The division is focused exclusively on the mobile…
mobile app marketing
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Localytics Pushes App Marketing into New Platforms
Localytics, a company that has long-touted itself to be “the app lifecycle engagement platform,” recently introduced some impressive new features…
Mobile App Marketing: Why WWE Does It Best
Once again, mobile and social media marketers can learn a lot about their craft from the unlikely educators at World…
ABI: Android Mobile App Revenues Poised to Double This Year
Between Google Play surging past 50 billion app downloads this summer and Android developers generously investing of themselves in the…
Infographic: Mobile App vs. Responsive Design
Table XI is out with an insightful new infographic illustrating the differences between and the advantages of mobile app vs….
Infographic: The 7 Dos and Don’ts of Mobile App Marketing
Successful app marketers are always looking for the best methods and strategies to help their apps reach target audiences and…
Beyond Push Notifications: The Rise of Multi-Channel App Messaging
The following post is a guest contributed article by Cezary Pietrzak, Director of Marketing at Appboy. One of the most…
Human Demand Aims to ‘Change Mobile App Marketing’
On Thursday, Human Demand – a fast growing mobile ad technology company – announced a new app re-engagement platform that…
New Mobile App Marketing Platform Taking Off
Grow Mobile has unwrapped for public release its new mobile app marketing platform. Calling its platform “revolutionary,” Grow Mobile says…
FTC Says Mobile Apps for Kids ‘Aren’t Making The Grade’
A biting new report from the U.S. Federal Trade Commission indicates that iOS and Android apps aimed at children aren’t…
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