Advertising Trade Groups Release Guidelines for Mobile Ad Data Usage
The Digital Advertising Alliance (DAA) and the Network Advertising Initiative (NAI) are two of the leading major advertising trade groups…
The Digital Advertising Alliance (DAA) and the Network Advertising Initiative (NAI) are two of the leading major advertising trade groups…
With the goal of keeping mobile advertising responsible and as non-intrusive as possible, mobile security firm Lookout is behind a…
The Mobile Marketing Association (MMA) today announced new privacy policy guidelines aimed at governing mobile applications, which are now open…