London Gym Sees 1,121 Sign-Ups And 2,690 Percent ROI From Location-Based SMS Campaign
UK mobile operator O2 has published results from a wildly successful location-based SMS campaign in London that drove revenues of more…
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Millennial Media Campaign for Hyundai Proves Double-Digit Lift In Brand Favorability
In its recent “Millennial Monthly” update, Millennial Media showcased a recent campaign developed for Hyundai that shows how brands can…
Buick Campaign Takes Over Entire Verizon iPhone Ad-Inventory From Millennial Media
A new mobile campaign sponsored by Buick went above and beyond the norm recently by completely taking over Millennial Media’s…