U.K. Mobile Ad Spend Climbs 127% Year-on-Year
U.K.’s Mobile Marketing Magazine is out with a new report presenting an eye-opening look at the growth of mobile ad…
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eMarketer: 2013 Mobile Ad Spending Up 80%
2013 is shaping up to be a banner year for mobile ad spend. According to the newest projections published this…
Ad Spending Market for Tablets, Smartphones Projected to See Big Growth Through 2020
According to the projections contained in two new reports – Global Mobile Ad Spending Market 2012-2016 and Global Online Ad…
Yet Another Reason to Embrace Mobile Marketing
While the rate of engagement with mobile ads grows stronger with each passing year, online display ads are having an…
eMarketer: Mobile Continues to Erode Desktop Ad Spending
Mobile continues to chip away at the once formidable dominance of desktop ad spending. According to the latest data and…
Millennial Media Explores Consumer Goods and Mobile Advertising
Mobile advertising powerhouse Millennial Media is out with a fascinating new report exploring how the CPG vertical is using mobile…
BIA/Kelsey: Mobile Local Ad Revenues to Reach $9.1 Billion in 2017
On Thursday, BIA/Kelsey issued a new forecast which suggests that U.S. mobile local advertising revenues will grow from $1.2 billion…
Study: Paid Search Spend for Mobile is Exploding
The new Q1 2013 Digital Marketing Report by IgnitionOne highlights the significant growth taking place in digital marketing today. Research…
The Dirty Truth of GPS-Generated Location
The following is a guest contribution by Rip Gerber, Founder, President & CEO of Locaid. It’s no secret that ad…
Millennial Media Publishes Comprehensive Year in Review SMART Report
On Tuesday, Millennial Media published a special Year in Review edition of the SMART report. With a year-over-year look at…