Report: 8 in 10 Consumers to Embrace mCommerce This Year
Mobile ad network InMobi has announced the results of its 2014 Mobile Media Consumption Report, which provides insights into changing…
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Yahoo 'Distills' The Waters of Mobile Advertising
Yahoo has undoubtedly weathered its fair share of ups and downs in recent years, but mobile has illuminated the path…
Ad Network Says Mobile Userbase Now Rivals Facebook in Size
It’s hard to imagine anything rivaling Facebook’s expansive mobile userbase. But that’s a claim InMobi is making today. The mobile…
Mobile Ad Network Puts Its Money Where Its Mouth Is
If you’re a developer and you don’t make 30% more on in-app ad revenue with NativeX, they will pay you…
Mobile Ad Network Breaks a Sweat with New Partnership
This week, our sister site mHealthWatch was privy to a sneak peek at a new partnership confirmed publicly on Thursday…
Millennial Media Says Entertainment is Booming in Mobile
Millennial Media’s freshly-published S.M.A.R.T. report once again features global data from the ad network’s global platform, including key advertiser trends,…
Infographic: The Holiday Shopping Habits of Mobile Consumers
The holiday shopping season might start early this year, at least for mobile shoppers. That’s according to a new infographic…
Mobile Ad Network Literally Going Mobile This Fall
MMW has learned that StartMeApp, the global mobile ad network and Latin America’s established leader in mobile advertising, is about…
Twitter Takes MoPub in Mobile Advertising Power Play
Delving deeper into the mobile ad arena, Twitter has officially acquired MoPub, a startup that helps mobile publishers manage their…
Yahoo Confirms Acquisition of Young Mobile Ad Network
One day removed from its revelation that some 340 million mobile users now engage with Yahoo monthly, Marissa Mayer and…