4 Reasons Why Spammers Love Long Codes
The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can text him at…
MMA Best Practices
Read More
Open Letter To The Mobile Marketing Association
The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing software Tatango. At Tatango we use…
MMA Unveils New Version of US Consumer Best Practices for Cross-Carrier Mobile Content Services
On Tuesday, the Mobile Marketing Association (MMA) rolled out the newest version of its US Consumer Best Practices (CBP) Guidelines…