MENA Digital Advertising Lags Rest of World, But Loaded with Opportunity
While internet advertising is the second largest method of advertising in the world, the Middle East and North Africa (known…
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Emerging Mobile Markets of MEA Just Getting Warm
As the cold winter months loom, the emerging markets for mobile technology are just getting warmed up. According to the…
In Which Emerging Mobile Market is SMS Usage in Decline?
While mobile communications have never been more popular or pervasive, consumers are quickly turning away from traditional SMS and finding…
Infographic: Understanding Mobile Marketing in the Middle East
While mobile marketing is growing rapidly across North America, Europe, and Asia, it’s vital to similarly recognize the increasing value…
Burger King Does QR Codes Their Way in The Middle East
Burger King is leading the charge for mobile advertising in the Middle East today with its latest campaign The fast…
Middle East Seeing Unprecedented Mobile Ad Growth
The Middle East is quickly becoming one of the fastest expanding markets in the world for mobile advertising. In light…
Mobily and Huawei Make Impressive Headway in The Middle East
The Middle East is rapidly becoming a major hub for mobile and one of the most innovative regions on earth…
More Middle East Mobile Firms Joining The Mobile Marketing Association
The MMA is growing in membership diversity like never before. Last week, mobile media company Infocomm became the first business…
MyScreen Snags $5M to Launch in Middle East Markets
MyScreen Mobile may be on the pink sheets, but Global Financial Enterprises LLC sees potential in the mobile advertising company’s…