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Increasing Marketo Value and ROI the Impetus for New Partnerships

EmmaM3 mins

Oktopost, a B2B social media management and employee advocacy platform, announced this week that it is partnering with leading Marketo…

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  • Mobile Advertising

Marketo Acquires Sales Engagement Platform ToutApp

michael2 mins

MMW learned Friday that Marketo, Inc., a leading provider of engagement marketing software and solutions, has acquired ToutApp, a sales…

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  • Marketing Strategy
  • Mobile Marketing

Marketo Says New ABM Offering ‘Empowers’ Marketing and Sales Teams

MikeR2 mins

Marketo, Inc., a top provider of engagement marketing software and solutions, recently announced the availability of Marketo Account-Based Marketing (ABM)….

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • Platforms

Facebook Among Brand Behemoths to Present at Marketo’s Marketing Nation Online

Kevin Matthies2 mins

MMW learned today that we’re now on the precipice of the last chance to register for the most innovative online…

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  • Mobile Marketing

Mobile Marketing Gets Good Vibes in Latest Industry News

EmmaM1 mins

On Tuesday, MMW learned that Marketo, a provider of engagement marketing software and solutions, and Vibes, a mobile marketing powerhouse,…

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Brightcove Integrates with Marketo to Help Marketers

ChristaH1 mins

Brightcove Inc., a global provider of cloud services for video, has announced a very promising partnership with Marketo, Inc., a…

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  • Announcements
  • Marketing Strategy
  • Mobile Devices
  • Mobile Marketing
  • News
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  • Technology

Do You Fully Understand the Art of Engagement Marketing?

michael1 mins

Marketo recently released a white paper entitled The 7 Principles of Engagement Marketing and, to that end, published a corresponding…

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  • Announcements
  • Marketing Strategy
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  • Mobile Marketing
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  • Technology

Modo Labs Unveils New Mobile Marketing Solution

ChristaH1 mins

On Thursday, Modo Labs – an on-demand mobile engagement platform provider – confirmed the launch of a new mobile marketing…

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  • Announcements
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  • Mobile Advertising
  • Mobile Analytics
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Vidyard Steps Up Focus on Video Marketing ROI

michael1 mins

Vidyard, a leading video marketing platform, has announced its integration with marketing software provider Marketo. The effort will allow businesses…

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