AOL Enjoys a Boom, But Must Tackle Mobile to Avoid a Bust
AOL is currently enjoying a surge in traffic on mobile devices. The company is happy about that, of course. But…
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I Spy Meets the Internet: Why Scraping for Business Intelligence is a Smart Move
Forget the trench coat and the magnifying glass. If you want to “spy” on businesses these days, one of the…
Top 5 Mobile Marketing Trends to Watch for in 2015
The following is an exclusive guest contributed post to MMW from Hanit Marinov, VP of Marketing at Perion Network. “Mobile-first”…
Roggio: The Smartest Ways to Boost Black Friday and Cyber Monday Sales
Armando Roggio of Practical Ecommerce has published a helpful rundown of savvy ways to boost Black Friday and Cyber Monday…
Mobile Marketing: The Week in Review
In case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following…
Infographic: How to Avoid a Selfie Marketing Disaster
It’s the era of the selfie. Unfortunately. Yes, we’ve all seen the bad selfies people take in their bathrooms, the…
Digital Advertising Thrives Down Under
Digital advertising has exceptional growth trajectory in Australia, according to a report by the Commercial Economic Advisory Service of Australia…
What Marketers Must Remember: Building a Brand Starts at Home
To ad agencies, digital marketing experts, SEO specialists and content marketers, brand promotion is as important as it ever was….
Infographic: Understanding Consumer Email Behavior
Late last week, the team at My.com reached out to MMW with results from a new survey of 1,000 U.S….
Content Marketing: The Antidote to Rote
Content marketing is more than words. That’s the rote definition, but not the right one. At its best, content marketing…
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