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March 30, 2023
Mobile Marketing Watch

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Kochava

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Kochava Touts Improvements in Audience Targeting

michael6 years ago2 mins

Ahead of the weekend, MMW was briefed by the team at Kochava — an industry leader providing holistic measurement solutions…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing

Kochava Aids Networks with Holistic Fraud Abatement Tools

Barton6 years ago3 mins

Kochava, a respected industry leader in holistic measurement solutions for connected devices, is now offering its fraud abatement toolset to…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • News

Screen6 Partners with Airpush, Kochava Collective, ShareThis to Boost Data Offering

EmmaM6 years ago3 mins

Screen6, a cross-device identity management company, confirmed to MAW this week the ability for its partners to “expand their private…

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  • Marketing Strategy
  • Mobile Marketing

Kochava ‘Perfects’ Closed-Loop Mobile Marketing

michael7 years ago1 mins

Ahead of the weekend, Kochava announced what it calls the industry’s first ‘Closed-Loop’ marketing platform where mobile advertisers can search…

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  • Marketing Strategy
  • Opinion
  • Technology

Kochava Launches New Adapter Framework – Integrates Industry’s Best Push & In-App Messaging Providers

michael8 years ago2 mins

The following is guest contributed post by Deidre Bakker-Riches, owner of a boutique marketing firm and consultancy, Twlv31 Marketing, and…

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  • Announcements
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  • Mobile Analytics
  • Mobile Marketing
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  • Technology

Mobile Marketers Gain Push and In-App Messaging Campaign Tracking

MikeR8 years ago1 mins

Kochava, a mobile attribution analytics and optimization company, is talking up its newest offering, and one that has mobile marketers…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing

Audience Attribution Comes to Mobile Advertising with Kochava

MikeR8 years ago1 mins

According to a new report from Mobile Advertising Watch, the team at Kochava — a mobile attribution analytics and optimization…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Devices
  • News
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  • Technology

Optimization Beacon Promises to Be ‘The Future of Mobile Advertising Intelligence’

Barton8 years ago1 mins

A new beacon tool designed for advertisers made a huge splash at Mobile World Congress in Barcelona, Spain last week….

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  • Announcements
  • Mobile Advertising
  • Mobile Apps
  • Mobile Devices
  • News
  • Platforms
  • Technology

ActionX Hooks Up with Top Mobile Analytics Providers

MikeR9 years ago1 mins

On Tuesday, MMW was briefed by representatives for ActionX, specialists in mobile app and cross-screen retargeting, about the company’s latest…

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