Jumptap Unveils New Mobile Partnerships to Bolster Ad Targeting
The targeted mobile advertising gurus at Jumptap have announced new partnerships with four industry-leading providers of primary off-line data: Acxiom,…
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Jumptap Publishes Smartphone Preference Hot Zones on US Map
The United States has never looked friendlier to smartphones. Thanks to an interesting new mobile platform “heat map” from the…
Jumptap Finds Mobile Phone Usage Exploding for Auto Research
Mobile phones are revving up for research when it comes to automobiles, according to the latest data published by Jumptap….
Jumptap Finds Real Growth in Call-to-Action Mobile Marketing Campaigns
On Thursday, the targeted mobile ad gurus at Jumptap revealed in it’s latest MobileSTAT (Simple Targeting & Audience Trends) report…
Jumptap Report Shows Mobile Browser Preference Over Mobile Apps for Content Access
According to a new report from Jumptap, a majority of US mobile web users spend more time engaging with content…
Jumptap Partners With Japanese Mega-Agency To Bolster Mobile Advertising In The Country
Jumptap today announced a huge partnership to integrate its robust mobile advertising platform with Japan’s largest advertising agency, Dentsu. The…
The “Open Rich Media Mobile Advertising Initiative” Aims To Solve Fragmentation
Companies including The Weather Channel, Crisp Wireless and Tringapps have created what’s called the “Open Rich Media Mobile Advertising Initiative…
Apple, Google, Nokia And Others Face Patent Lawsuit Over Mobile Advertising Technology
A company called “StreetSpace” has filed a patent lawsuit naming Google, Apple, Nokia, Jumptap, Millennial Media and some 20 others…
RIM Shopping For Its Own Mobile Ad Network, Rumored To Be In Talks With Millennial Media
According to an article in the Wall Street Journal today, Blackberry-maker RIM is in the market for a mobile advertising…
Jumptap Adds Video To Comprehensive Mobile Advertising Platform
Jumptap today announced at the Mobile Marketing Forum the addition of video to its premium mobile ad network. Through the…