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May 27, 2023
Mobile Marketing Watch

Mobile Marketing Watch

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In-App Purchases May Account for Half of App Store Revenue by 2017

michael10 years ago1 mins

According to the latest data from Gartner, in-app purchases (IAPs) will account for 48 percent of app store revenue by…

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  • Announcements
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Amazon Gives Boost to In-App Purchasing for Game Developers

michael11 years ago1 mins

On Tuesday, Amazon.com boasted about the launch of its new Unity plugins for their In-App Purchasing and Amazon GameCircle APIs….

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  • Announcements
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Warner Bros. Debuts Movie Apps for iPhone, iPad, iPod Touch

michael12 years ago2 mins

Aware of the increasingly lucrative opportunities inherent in digital media consumption over mobile devices, Warner Bros. is rolling the first…

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  • iPhone
  • Mobile Marketing
  • Mobile Software

iPhone 3.0: News May Be Better For Marketers Than Consumers

eydie14 years ago3 mins

God bless Computerworld for its comprehensive takeaway from Apple’s iPhone 3.0 software announcement made yesterday. I didn’t get to hear…

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Editor's Pick

  • 5 Strategies Brands Haven’t Tapped Yet for Holiday 2018
  • In-App Mobile Ad Fraud Up 800 Percent
  • How Flutter Looks Set to Transform Android and iOS App Development
  • The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games
  • Cheetah Mobile Vice President Keynotes Microsoft Tech Summit 2018 in Shanghai
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