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March 29, 2023
Mobile Marketing Watch

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Facebook Dishes on Plans for Gowalla

michael11 years ago1 mins

On Monday, MMW reported that social networking giant Facebook has quietly acquired Gowalla. Sources close to Gowalla said it’s a…

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  • Mergers And Acquisitions
  • Mobile Social
  • News
  • Rumors

Facebook Goes Wild for Gowalla in Stealthy Acquisition

michael11 years ago1 mins

Social networking giant Facebook has quietly acquired location sharing service Gowalla, according to reports surfacing over the weekend. Sources close…

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  • Announcements
  • LBS
  • Mobile Apps
  • Mobile Data
  • Mobile Location
  • Mobile News
  • Mobile Social
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  • Predictions
  • Smartphones

Survey: Checking In On Foursquare, Facebook Least Popular Smartphone Activities

justinmontgomery12 years ago1 mins

While the popularity of location-based services like Foursquare, Gowalla and many others have been in the spotlight over the last…

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  • Mobile Advertising
  • Mobile Analytics
  • Mobile Coupons
  • Mobile Devices
  • Mobile Internet
  • Mobile Location
  • Mobile Marketing
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  • Mobile Shopping
  • Mobile Social
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  • Smartphones

comScore Study Finds Room for Growth in Subscriber Access to Mobile Check-in Services

michael12 years ago1 mins

On Friday, comScore published the results of a new study of mobile social networking check-in service users based on data…

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  • LBS
  • Marketing Strategy
  • Mobile Apps
  • Mobile Devices
  • Mobile Location
  • Mobile Social
  • Video

Video: Debate On The Future Of Location-Based Social Media & User Interaction

justinmontgomery12 years ago1 mins

Since the beginning of the LBS revolution, many people have questioned the long-term viability of the concept from a usage…

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  • Announcements
  • Apple App Store
  • iPhone
  • LBS
  • Mobile Apps
  • Mobile Location
  • Mobile News
  • Mobile Social
  • Smartphones

Gowalla Debuts Major 3.0 Update, Now With Unified Checkins & Synced Places Database

justinmontgomery12 years ago1 mins

LBS mainstay Gowalla today debuted a major 3.0 update to its iPhone app — one that brings two major enhancements…

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  • LBS
  • Mobile Apps
  • Mobile Devices
  • Mobile Location
  • Mobile Social
  • Predictions
  • Smartphones

Pew: Only One Percent Of Online Adults Use LBS Services, 10% Among Hispanic Users

justinmontgomery12 years ago1 mins

With all the hype surrounding LBS services like Foursquare and Facebook Places, it’s easy to forget that the concept is…

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  • Apple App Store
  • Developer
  • iPhone
  • Marketing Strategy
  • Mobile Apps
  • Mobile Location
  • Mobile News
  • Mobile Social

Multi-Checkin App Footfeed Releases v2.0, Aggregates Rewards From Multiple Networks

justinmontgomery12 years ago1 mins

We’re starting to see several apps emerge that solve the problem of so-called “checkin-fatigue,” but many lack integration of a…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Devices
  • Mobile Location
  • Mobile Marketing
  • Mobile News
  • Mobile Social

PlacePunch Debuts LBS Marketing Platform For Foursquare, Twitter And Facebook Places

justinmontgomery13 years ago1 mins

While LBS apps like Foursquare, Gowalla, Loopt and others continue to evolve their respective advertising models, third-party providers are busy…

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  • Announcements
  • Mobile Apps
  • Mobile Devices
  • Mobile Location
  • Mobile News
  • Mobile Social

Gowalla Debuts “Highlights,” A Solution That Goes Beyond Checkins To Define Places

justinmontgomery13 years ago1 mins

Gowalla has long had an interest in stepping beyond the confines of the ubiquitous “checkin” to leverage location in other…

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