Facebook Ad Profit Much Greater on iOS Than Android
According to the findings of a new study by major social marketing company Nanigans, advertisements on iOS devices delivered returns…
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Facebook Shuttering Half of its Ad Units
Out with the old, and in with the new. Facebook has announced some revisions to its available ad units. And…
Facebook Ramping Up Ad Targeting Resources
Quickly becoming one of the biggest forces in targeted mobile and social advertising, Facebook is forging ahead with another major…
Facebook Mobile Ads ‘More Engaging’ Than Twitter Ads
Facebook is starting to win some confidence from mobile advertisers. And with good reason. A new study from TBG Digital…
Hot or Not? Mobile Advertisers Weigh in on Facebook’s Value
With more than 900 million registered users (500 million of whom are active mobile users), there’s no doubt about Facebook’s…
Facebook Turns Attention to Monetizing The Mobile Web
Facebook is aggressively ramping up its efforts to monetize its platform for advertisers, developers, and other commercially-minded users. “At Mobile…
Facebook Takes a Fresh Look at Mobile Advertising
With Facebook stock tanking, the time has obviously come for the social networking giant to shore up its public reputation…
Why Did GM Bail on Facebook?
It was hardly a development Facebook wanted to see in the media the day before the social networking giant goes…
Will Mobile Cripple Facebook’s Revenue?
Although mobile may be all the rage among social media users, will this burgeoning trend actually work to the detriment…
Facebook Confirms February 29th New Ad Product Launch
It’s been rumored for months that major changes are planned for Facebook’s ad products. On February 29th, we’ll get our…
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