
More Cowbell! Hotels See Bigger Digital, Social Budgets as Way to Counter Competition
If digital/social marketing was the business equivalent of a band’s cowbell, hotels would be replicating the famous Saturday Night Live…
If digital/social marketing was the business equivalent of a band’s cowbell, hotels would be replicating the famous Saturday Night Live…
The rapid advancement of technology continues to change the world – and the marketplace – faster than many businesses can…
The battle of the titans has arrived. It was only a matter of time, as the former champion — television…
Have you seen some kiddie clothes links on your Facebook page recently? Some messages about sales on glue and notebooks…
According to a recent report from Media Post, though double-digit-percentage TV scatter revenue gains in April have helped counteract major…
YouTube has changed its commercials so they are much more interactive — and actionable. “A month after YouTube added interactive…
WideOrbit Inc., a leading provider of advertising management software for media companies, is showcasing its expanded platform for managing media…
An interesting piece was recently published in the Chicago Tribune. It focuses on publisher Tribune’s efforts to rebuild what it…
ZenithOptimedia and NinthDecimal have just inked a deal to partner and introduce a new standard of omni-channel measurement and audience…
In the age of all things digital, ID theft has become more than a problem. It’s now a plague that…