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Content marketing

  • Marketing Strategy

Edgy Content Marketing has Brands and Media Taking Notice

michael6 years ago2 mins

In 2018, we can expect to see digital marketing experts roll out breakthrough strategies to capture consumer audiences in provocative…

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  • Announcements
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  • Opinion

Why Content Marketing Is The King Of Digital Marketing?

michael7 years ago6 mins

The following is a guest contributed post from Martina Stricak, a co-founder of Point Visible digital agency. Content is king,…

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  • Announcements
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  • Platforms
  • Technology

BizWireTV and Zumobi Take Content Marketing to the Next Level

michael7 years ago2 mins

On Thursday in New York, MMW was briefed by Business Wire on the announcement of a new content marketing campaign…

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  • Announcements
  • Marketing Strategy
  • Mobile Marketing
  • News

Lytics Delivers Improved Content Marketing Resources

EmmaM8 years ago1 mins

Over the past several years, companies have increasingly adopted content marketing – that is, connecting with their customers through the…

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  • Marketing Strategy
  • Mobile Marketing

Meredith Digital Leveraging Demographic Data For Content Marketing

MikeR8 years ago1 mins

With dollars continuing to pour into content marketing, publishers are looking to develop better insights for their brand partners into…

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  • Marketing Strategy

B2B Marketers Believe Content Marketing is Name of the Game

Barton8 years ago1 mins

According to a new eMarketer report, content from B2B marketers will surge in 2016. “With this amplified emphasis on content…

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  • Marketing Strategy
  • Technology

B2B Professionals Still Struggle with Content Marketing, Though Many Agree It’s Valuable

Barton8 years ago1 mins

What makes a successful content marketing program for B2B marketers? That question, it appears, is difficult for many B2B professionals…

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The Ultimate Travel Marketing Powerhouse? User Generated Content

michael8 years ago1 mins

According to the folks at content marketing platform Stackla, user generated content remains a powerful tool for travel marketing. Stackla,…

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  • Announcements
  • Marketing Strategy
  • News
  • Technology

iNexxus Finds Individual-Centric Content Improves ROI

Jessica8 years ago1 mins

iNexxus, a leading digital marketing agency, proves that there is a positive correlation between quality content marketing and ROI and…

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  • Marketing Strategy
  • Technology

Survey Shows Investment Management Brands See Content Marketing as Valuable

michael8 years ago1 mins

A new survey of marketing executives is out — and it reveals some of the challenges facing investment management firms….

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