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China

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App Annie Offers Rare Data Visibility Into the World’s Largest Mobile App Economy

ChristaH4 mins

On Tuesday, App Annie — a trusted mobile app market data and insights company — announced the launch of comprehensive…

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  • Mobile Marketing

Bound for China: Mobile Ad Innovator Opens Shanghai Office

Barton3 mins

News has reached us that AudienceScience, the maker of AudienceScience Helios — an advertising automation software suited for global brands…

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  • Announcements
  • News
  • Platforms
  • Virtual Reality

What’s the Key to Virtual Reality Success in China? Content, Immersiveness, and — Hopefully — No Motion Sickness

michael2 mins

Recent information compiled by eMarketer suggests that China’s internet aficionados are looking forward to virtual reality (VR), but have some…

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  • Announcements
  • News

Mobile Payments Set to Soar in China with Arrival of Samsung Pay

michael1 mins

Chinese consumers enamored of the convenience and power of mobile payments learned this week that Samsung Electronics and China UnionPay…

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  • Announcements
  • Mobile Advertising
  • News

Mobile Advertising Continues Rapid Expansion Across China

michael1 mins

The global mobile advertising boom is nowhere more apparent today than in China, where ad spend on mobile is ballooning…

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  • Smartphones

China’s Smartphone Market Seeing Unprecedented Growth

EmmaM1 mins

According to new information from International Data Corporation (IDC), 117.3 million smartphones were shipped to China in the fourth quarter…

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  • Announcements
  • Mobile Marketing
  • News
  • Platforms

More Vocal Than Video in China: A Third of Smartphone Time Belongs to Messaging

michael1 mins

People in China have a lot to say. That comes from recent research indicating that “mobile messaging takes up a…

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  • Mobile Devices
  • Platforms

When Do Chinese Consume Content? During Their Leisure Hours, Says Research

EmmaM1 mins

In China, mobile content consumption happens during traditional leisure time. Tencent Penguin Intelligence and Tsinghua University found in November, 2015…

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  • Marketing Strategy
  • Mobile Marketing
  • Mobile Partners

Partners Aim to Transform Mobile Marketing for eCommerce in China

michael1 mins

JD.com, China’s largest online direct sales company, is expanding its partnership with Tencent Holdings Limited, a top provider of Internet…

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  • Mobile Devices
  • Platforms
  • Technology

India and China Behemoths Team Up for Growth Opportunities

Barton1 mins

What’s better than one big company trying to capture the market? How about two big companies? To wit: InMobi, the…

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