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B2C

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SMS Will Reign King in 2017

michael7 years ago6 mins

The following is an exclusive guest contributed post from Tim Fujita-Yuhas, Director of Product Management and New Product Strategy, OpenMarket….

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  • Marketing Strategy
  • Mobile Advertising
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  • Technology

For B2C Marketers, ‘Finding the Right Technology is a Challenge’

Barton8 years ago1 mins

Fully 40 percent of business-to-consumer (B2C) marketers know they need marketing technology, according to new research, but they’re not always…

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  • Marketing Strategy

SCORE Ranks Social Media Channels for B2C and B2B — And They’re Different

michael8 years ago1 mins

Recently SCORE, the nation’s largest network of free expert business mentors, put their heads together to corral statistics on the…

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